Descripción y requisitos
We are experts and recognized worldwide as insurance leaders, with more than 150 years of experience delivering the best in life insurance, annuities and benefits programs to more than 90 million customers in 50 countries around the world.
We are looking for a Brand Manager to build together a more confident future for Mexican families.
Position Summary: The ideal candidate will join a high-performance, multi-disciplinary and well-integrated marketing team in which the scope of the position will be complementary between lines of business-driven duties and corporate initiatives in pursue of creativity, innovation, digital transformation and overall marketing ROI. To work closely with marketing director and CMO.
We are looking for people who are:
- Keen to join a high-performance marketing organization.
- Passionate on winning in the marketing space through innovation, ideas and creative solutions.
- Fast-learner, adaptable and enthusiast while challenging and being challenged.
- Resourceful and creative to keep consolidating a solution driven and agile culture.
- Detail oriented to manage projects from insights to strategy to creativity to metrics.
Job Responsibilities:
- Help develop creative briefs and guide creative direction to meet objectives facing integrated marketing - advertising campaigns.
- Support conceptualization and execution of campaigns across customer journey, ensuring consistency of messaging across touchpoints.
- Develop content initiatives across owned, paid and earned media spaces in collaboration with digital, comms and agency teams to foster specific brand KPIs.
- Track & report on effectiveness marketing drivers to secure accountability, results and best practices.
- Support specific innovation and strategic programs fostering execution, time to market and communication across stakeholders.
Education:
- Bachelor’s / master’s degree in marketing or communication and Business Administration.
- Digital Marketing / Digital Business certifications or courses.
Work Experience:
- 4 to 6 years in Marketing roles
- Experience in CPG, Finance or Banking (desirable)
- Digital driven companies and/or start-ups (desirable)
Knowledge and skills (general and technical):
- Digital marketing savvy, experienced and hands-on over strategy, execution & measurement.
- Marketing Integration-driven mind with eye for creativity, advertising campaigns & metrics.
- Project management and campaign keeper skills
- Great communication and presentation skills
- Fluent in English, written and spoken. (imperative)
- Team player and co-creator (we win together)
In MetLife we are committed to promoting diversity among employees through non-discriminatory treatment based on race, gender expression/identity, sexual orientation, religion, age, nationality, marital status, disability, physical or economic condition, HIV and pregnancy testing is not a requirement for entry, retention or promotion, and there is equal employment opportunity.
Nuestros beneficios están diseñados para cuidar su bienestar holístico con programas para la salud física y mental, el bienestar financiero y el apoyo para las familias. Ofrecemos seguro de gastos médicos mayores, seguro de vida en combinación con un paquete de compensación competitivo junto con bonificaciones por rendimiento, fondo de ahorro y plan de pensiones. También ofrecemos permisos parentales y de adopción ampliados, así como beneficios adicionales como tiempo libre de voluntariado, días libres por su cumpleaños y el Día del Patrimonio Cultural, eventos culturales y deportivos, ¡y mucho más!